This client; specializing in providing businesses with employee training, team-building and mentoring services; came to my company looking for a professional site that would engage with their clientele. For the initial site build the client supplied us with their logo and text content for their site but left the matter of imagery up to us to supply.
For this site’s design I decided that to focus the majority of the image content on the homepage while leaving the interior pages much more heavily reliant on the copy that the client supplied. Given the client’s industry I wanted the final product to be something sleek and professional while also being engaging for potential clients.
Stock imagery was carefully selected for the homepage and was supplemented by icons supplied by the third party service FontAwesome. This, coupled with the simple sans-serif font utilized throughout the site gave the design a modern corporate look.